Photo courtesy of Essence
August 17, 2015
Interview by Editors-Twins of Media
ESSENCE Is Looking For U!
ESSENCE is coming to a campus near you with the launch of its first College Ambassador Search! We’re on the hunt for three game changers from various campuses—who continuously make bold moves and live authentically—to be an extension of the ESSENCE brand (and yes, guys can apply to!) The winning College Ambassadors will assist in advocating ESSENCE’s mission and values in a voice that is recognizable as well as relatable to their campus community. If you love ESSENCE, have strong writing skills and great on-camera presence, we want to hear from you! *Entrants must attend an accredited 4-year college/university in Florida, Georgia, Louisiana, Maryland, Michigan, North Carolina, Texas, Virginia and Washington, D.C. (ONLY).
Beautifully Said Magazine spoke with Alee-Sha Steward from ESSENCE’s marketing department. Here she shares how college students can become game changers to influence the community in similar capacities as Misty Copeland who graces their September cover.
What is the College Ambassador Search?
ESSENCE Magazine is looking to pass the torch for the next generation of industry leaders. The College Ambassador Search will select three students to provide a blog, social and video content to gain real life experience through Essence.com
Who are the Game Changers?
The people at ESSENCE are game changers. The people on our covers are game changers such as Misty Copeland (September) issue. She is definitely a game changer!
With the college ambassador search, we are looking for game changers already involved with their campus who look to align their personal message and values with ours. It is the opportunity to allow students to be a voice and to use their voice to elevate their platform through ESSENCE.com.
Misty Copeland on the cover of the September issue. Describe the experience?
The response to the cover is amazing! But what I love most is Misty Copeland speaking with aspiring dancers. ESSENCE.com ran a story which featured a young dancer interviewing the person she looks up to and Misty giving this young lady aspiring words to apply to her art form; advice which can relate to any profession for a young adult, student or child to learn. It was really an amazing opportunity for ESSENCE!
What is your role in guiding young men and women in this industry?
I am very excited that we are doing this program. With a lot of programs, you are not gaining real world experience. This is an amazing opportunity where students get to actually write and do video through the first-hand experience of people who having been doing so for over 30 years. I am honored to be a part of the program and to help the next person. No one got where they are by themselves. We have to take the responsibility to continue doing so for the next person. The people at ESSENCE cannot wait to see who will become ambassadors— as well as the opportunity for us to connect with millennials who can produce some really fun content. I think it’s going to be great!
For more information and submission requirements, please visit ESSENCE.com/CampusAmbassadorSearch. The deadline for all entries is Tuesday, August 18th, at 5 PM.
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